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  • Digital advertising or online marketing is a form of advertising and marketing that uses the internet to deliver promotional marketing messages to consumers. It is way more effective nowadays since almost all of the consumers have internet access. Here are some of the digital advertising trends for 2019. The Digital Video Takeoff Digital video ad spend continues to grow according to 2019 Video Advertising Spend Report. Since the attention span of a person is short to a point where people are disregarding large volume of text online, consumers’ viewing habits explain this spike in ad dollars – advertisers go where their customers are. The Influx of Influencers You can’t discuss digital advertising trends without acknowledging the social influencers. An influencer that is known and followed by your target market can create a big impact and memorable presence. Seventy percent of advertisers are currently working with influencers. Investing for influencers in your ads can help build trust and brand preference. User-Generated Content To market your product, you should show your prospects how your current customers are using it. It’s like a word-of mouth-campaign because your existing customers are selling your product for you. It is free since you don’t have to spend on this type of digital advertising. Prospects are encouraged because a consumer that understands their needs is marketing it. Diversifying Reach Advertisers aim to make an impression on as many customers as possible. Make sure your brand’s voice is clear and consistent in whatever channel you choose. Diversifying your marketing approach by reaching potential customers, you reduce your risk and extend your reach at the same time. Artificial Intelligence Artificial intelligence is a computer system that can perform a task which usually requires human intelligence. It can gather facts about a situation through sensors or through human input. AI...
  • Starting an online business is no easy task, but it can be made to run flawlessly with the help of tools for selling, creating content, marketing, and operating your business, in general. There are many apps, programs, and extensions that can be used to assist you in launching your start-up, and these tools are essential to begin your new venture. User-Friendly Website A website is absolutely essential for an online business. It’s your virtual shop, where customers browse through your product catalog, purchase things, and track their order. Plus, it’s also where you’ll process orders, transact payments, and monitor traffic and sales. In other words, a website is where everything happens. That said, it’s vital that a website or online shop doesn’t just look appealing, but it also has to be user-friendly. Customers should be able to view products, search for what they want, and make purchases with ease. Potential customers will be turned off if your website is too complicated, overly crowded, and difficult to navigate. E-commerce Platform Once your website is built and hosted, you need an e-commerce platform to manage the different aspects of your online business, from sales and operation to marketing and the site itself. An e-commerce platform is a software application that packs tons of features that will assist you in running your online shop. Choose a fitting e-commerce platform based on your budget, business needs, goals. Consider features offered by the platform, as well as its price, security, scalability, and SEO-friendliness, and mobile-friendliness. Graphic Design App In this age of the internet, content is the driving force of your traffic. Great content reels in the crowd and helps build your brand. That said, you need a graphic design tool that will help you create content. Visual content especially resonates with online users. Images,...
  • August 21, 2019

    TTG – I Feel Bad For Slack

    Today on the show we get into the difference between GSuite and Office365. We talk about Slack going head to head with Microsoft Teams and Google Hangouts Chat. We get into Dell having success in selling Linux. We get into Apple and how they are going to release shows on AppleTV+. We talk about Disney+ and their offerings. We talk about Skype being a consumer product and much more. Dell’s Beautiful New Linux Laptop Features Ubuntu, 10th Gen Intel Processors And Super Fast WiFi SiriusXM’s student plan only costs $4 per month Google postpones shutdown of Hangouts for G Suite users Visa Checkout will be shutting down sometime in 2020, Google Pay removing support New Skype icon comes to Android, joining iOS which received it earlier this week Microsoft is using Dynamics 365 to manage Windows Update releases Keanu Reeves and Carrie Anne-Moss are making a fourth Matrix movie Apple TV+ will launch in November for $9.99, facing off against Disney+ at $6.99 “Spider-Man” Will No Longer Be A Part Of The MCU And Spidey Fans Everywhere Are Crushed This Episode is Sponsored by – SLJ Digital Media
  • Today on the podcast we get into the 7/11 lady and how she made a bad cup of coffee great. We get into how to tip your waiter and waitress. We get into the subpar WalMart produce and deli meat. We get into Millenials not going out to eat and breakfast is a big meal. We talk some politics and much more. Website – sljdigital.com Twitter – twitter.com/kb3yua Instagram – instagram.com/helix2301
  • 3D printers have changed the world we live in. Furthermore, new emerging technologies have enhanced and evolved printing capabilities. Based on our extensive evaluations and hours of testing of more than a dozen models in different ways, these are designed to bring technology at a new track of modernization. A decade ago, even cheap 3D printers of the present era were expensive machines used only in branded corporations. They were not known out of the small circles of professionals by whom they were used. The open sources of best 3D printing have made them affordable for designers, engineers, hobbyists, schools, etc. They have a different variety in the market and their versions are continuously featured with new setups. One should know how they work, differ from one another, and to buy 3D printer_ the right one. Here are the working principles and mode of designs: What to print? It is a fundamental question which arises in the mind of the buyer before buying a 3D printer. To decide what to print in 3D, firstly one needs to know his interest or nature of the job he is doing in. Whether the buyer is a manufacturer who is interested in printing toys, 3D food prints or other various household items. A hobbyist who loves showing the latest technology among friend followings. An educator who wants to install a best 3D printer in the classroom or library. An engineer, or architect who needs to create 3D models of new products or structures via Metal 3D printers. Moreover, it can be an artist who explores the creative fabrication of different objects in nature through printing designs. A 3D printer should be! The Best 3D printers possess some ideal features including easy to handle and require less maintenance. Furthermore, remarkable printers have good print quality...
  • August 20, 2019

    How to store energy in your home

    People are increasingly becoming more and more interested in storing energy in their home. In fact, there are those out there who will generate, store and sell their electricity to turn a profit, forming a makeshift business out of their supply. You too might be interested in doing this yourself, or you may be wanting to store energy for conservation, self-sufficiency or for environmental reasons. However, what’s referred to as storing energy isn’t often really, well, storing it. This is because it all practically moves at the speed of light and can’t just sit stagnant in a jar or box in your cupboard until you want to use it. Consequently, most times energy needs to be repurposed and converted into some other form – unless you use capacitors from RS Components which can store an electrical charge for some time. Consequently, here’s how to otherwise ‘store’ energy in your home. High speed flywheel Flywheels have enjoyed multiple uses through the years in engines and machinery, originating in the industrial revolution. They produce and store power at high speeds in their spinning, with the latest iterations trying to counter things like air resistance and friction with magnets to keep them spinning for longer periods of time. Still, they don’t last too long, but can store energy for a limited time. Like other technologies, flywheels have grown to be more compact and efficient as the years have gone by. They used to be bulky metal wheels during the industrial revolution, and now they’re smaller and made of carbon fibre, easily fitting inside a home. The faster a flywheel spins, the more energy it can store, so keep that in mind when building or buying your own. They’re highly flexible and adapt based on your needs but will only store energy for short...
  • Think of scenario where you accidentally delete all the information stored in your Recycle Bin! It won’t matter much if all the information stored was redundant in nature. However, losing sensitive and important information surely doesn’t paint a very pretty picture and that is exactly where EaseUS Data Recovery software comes in to our rescue. This file recovery software can help users recover data from USB drives, hard drives, memory cards as well as other storage medias. The fact that it is compatible with different Windows file systems ranging from NTFS to FAT and even EXT further adds up to its lucrativeness. This functional freeware has a recovery limit of 500MB which gets extended to 2GB on clicking the share button of the wizard. Steps To Recover Data First you will have to launch this file recovery software and choose the location which you wish to scan. The file location can also be specified in this step amongst the available options of Libraries, Desktop or Documents. You can even opt for an external storage device, partition or hard drive. It takes just a few seconds for the initial scan to take place under which the deleted files and folders are searched using basic algorithm. Under this step, the files which were emptied from the Recycle Bin are scanned for restoration. On completion of ‘Quick Scan’ an in-depth version of the same begins automatically. The storage device sector gets scanned in detail to present users with further results although this might come off as a pretty time consuming step. Users can preview all the recoverable files on completion of the scan. The results can be filtered on the basis of location as well as file time. Once you have decided on the files you wish to retrieve, you will simply have...
  • Road trips are among the most popular vacation options for families in the US. According to the Enterprise Annual Weekend Getaway Survey, 85 percent of respondents said they planned to escape on a weekend trip in 2018. This is an increase of 7% from 2017, which is proof of the ever-rising popularity of road trips in the country.  Road trips are fun and allow you to see more places. They are flexible and more affordable compared to other getaway options. But what happens during an emergency on a road trip? Your smartphone should have that answer. Smartphones are a must-have device for all your travels. During a road trip, they offer a lifeline through a plethora of emergency apps. These apps offer more than the traditional 911 emergency line. They offer immediate help depending on your location and specific emergency. Whether your car has broken down or you are lost, there’s an app that can get you back on the road. Here is a list of smartphone apps that will come handy during an emergency on your road trip. They can make all the difference during your travels. St John Ambulance First Aid(free for Android and iOS) St John Ambulance First Aid is one of the most important apps when you want to travel. For a road trip, this app comes in handy during emergencies due to its well-detailed first aid page. You will find crucial advice for dealing with all medical emergencies from choking and drowning to colds and allergic reactions. Life360 (free for Android and iOS) During a road trip, you will most likely use back roads to get a chance to see the country. It thus easy to get lost in these unfamiliar areas.  Life360 is a handy app in such emergencies. This all-in-one tracking system sends...
  • August 16, 2019

    TTG – Earnings Report Week

    This week on the podcast we are back after a long break. We talk about Apple, Facebook, Google and Microsoft earnings reports. We talk about the Apple Card and a rise in PC sales. We get into Googles Pixel business and Microsofts Surface business being a billion-dollar business and not being profitable. Plus much more. Episode Sponsored By – https://sljdigital.com/