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Business

  • March 26, 2019

    How To Use FB Dynamic Product Ads

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  • Owning a small business is a dream come true for many. However, this dream can quickly turn into a nightmare if you are not organized enough. If you are not organized in what you are doing, you will be working many times harder in maintaining your business than you ever did when working for somebody else. This is something that you do not want to experience, and it is something that can be avoided very easily. Here are a few things that you can do to stay organized in your business. Are you as a person organized, disciplined, and responsible? This is the very first question that you need to ask. It needs to be asked because if you have decided to hire people to help you in your business, they will be looking to you for solutions, answers, and guidance. And if you are a disorganized person, you will not set an example. Being organized means that in your business, you have a solid routine that is very predictable. If you are not organized, nobody in your business will know what to expect of you. This is not a good thing and needs to be addressed. How do you get organized? Take an hour or so and create lists of everything that needs to be done in your business and how long they take. Then make a list of whatever distractions you think exist in your business. While you do not need to completely remove these distractions, you do need to be very aware of them and how they can affect your time. Again, make sure your routine is solid. Are your employees organized? Now you need to do some micromanaging. The word “micromanage” is becoming more and more demonized in business, but the truth is that the most...
  • If you want your website to be successful, simply coming up with a good design would not help. A website turns into a success when people start liking it and this involves search engine optimization. SEO is the process through which you can improve the rating of a website and get more exposure. What is reverse image search? Through reverse image search, you can locate pictures that are similar to a particular image. Apart from helping with searching tasks, reverse image search helps in producing much better SEO results. The process of Reverse Image Search can really help SEO professionals to capture the actual source of a photo that they want to use to improve their organic search results. When SEO results improve, the overall progress of a website improves as well. How can reverse image search result in better business results? How can you get better conversion rates through reverse image search? The points explained below provide a more detailed explanation of this aspect. Creation of Backlinks through reverse image search When you talk about a successful SEO campaign, you need to pay attention to several factors. One of them is the number of backlinks that your website has. It is not easy to climb the ladder of SEO ranks. With so many websites, the level of competition between websites is quite tough. Thus, each and every factor makes a difference. Backlinks are extremely important. For a website to get better SEO ranks, having high standard backlinks is important. With reverse image search, you can easily identify the websites which are using an image you have created. It is obvious that the act of copying an image is not ethical but reverse image search can be used for constructing quality backlinks. When you connect with authority websites that have...
  • The virtual office in Indonesia can help small businesses or entrepreneurs find traction in a business climate that continues to grow. From technology to retail, entrepreneurs can find many opportunities to take advantage of the fertile business climate. In Jakarta and some of Indonesia’s other busy business centres, setting up shop is as easy as leasing a virtual office. The virtual office – Servcorp Jakarta, Indonesia allows businesses to have access to the major business centre without the high price tag. However, the virtual office does more for businesses than provide them with space near great locations. In fact, the benefits to the virtual office for many businesses go beyond securing cheap office space. Keep reading to learn more about all of the benefits that the virtual office can offer small businesses. Maximize Office Space The virtual office allows businesses the chance to maximize office space simply by allowing them to control how much office space they use. Because the office is set up to give businesses an internet connection with office space on an as-needed basis, they essentially can choose when and how many days they want to use the space. As opposed to having to pay for space every single day of the calendar month, businesses can limit the number of days they occupy office space. Maximize Office Amenities The virtual office also allows businesses to maximize the use of office amenities simply by charging businesses one bill. Utilities, rent, cable, internet, and the use of office equipment are all bundled into one bill. For a business just making its first launch, the virtual office allows businesses to avoid the problems associated with trying to budget for office space. Furthermore, with only one budget, businesses can save money on avoiding fluctuating costs associated with managing an office monthly....
  • Expert advice on how to ensure your website is up to scratch with ADA compliance ADA website compliance is something that most companies take for granted until they are embroiled in a messy lawsuit. Since its signing into law by George H.W. Bush in 1990, ADA has been leveraged by Americans with a Disability community to champion for their rights to access the same quality of products and services as every other American. And, as of 2018, if any part of your digital assets, including your websites, apps or software, isn’t accessible to individuals with a disability, then your company is flouting Section 508 of ADA Title III, and therefore can be slapped with a lawsuit. How Important is ADA Website Compliance? According to Digital Authority Partners, website accessibility isn’t just a matter of avoiding an ADA lawsuit. Compliance can also do wonders for nearly every aspect of your business. Considering that Americans with disabilities number more than 40 million, it’s simply the right and ethical thing to do. On the other hand, ADA website non-compliance comes with dire consequences. You risk losing business not just from the ADA community, but also federal, municipal, and state agencies. Of course, friends, family, and colleagues of people with disability will likely give a cold shoulder to your company and its products/services. Remember it’s also mandated by the law, and the number of ADA lawsuits keep rising year in year out. For instance, in the first half of 2018 alone, there were more than 1053 ADA lawsuits, most of which targeted big corporations, as well as healthcare organizations. No matter how you look at it, ADA compliance is something that healthcare executives should keep top of their mind. After all, your healthcare organization’s reputation and financial health are on the line. And the...
  • February 28, 2019

    3 Time Management Tips for Small Businesses

    If you’re going to succeed in small business, you’ll have to learn how to implement solid time management tactics. Once you become a business owner, you’re going to have so many additional responsibilities on your plate that you’ll feel like you’ll never be able to get them done in a 24 hour day. Guess what? If you continue doing things the same way you’ve always done them, then you aren’t going to have enough time to take care of your responsibilities. So learning time-saving strategies is definitely the best way to improve your life, eliminate stress and overwhelm, and ultimately turn your business into a smashing success. If you’re up for it, we recommend reading the powerful time management tips we’re going to share below for small businesses. Not only should you learn them, but you should also use them to improve your livelihood as efficiently as possible by any means like using excel timesheets, becoming better prepared for the workday, and other very effective methods that we’ll tell you about right now.  Time Management Tip #1: Work on Similar Tasks in a Cluster So many people swear by the effectiveness of multitasking, but believe it or not, most people do not actually multitask. Not in the traditional sense of the word. But what many people do is accomplish many tasks quickly and in succession even though it feels like they are working on multiple things at the same time. A simple way to accomplish many tasks very close to one another is to cluster similar tasks. By organizing your day to work on similar things at the same time, you’ll be able to handle large batches of responsibility all at once and cross them off of you’re to-do list in a quick and succinct fashion. As an example, if...
  • February 27, 2019

    Oracle Losing Large Customers

    Larry Ellison’s Oracle has been feeling the pinch as of late with the recent loss of some huge contracts. Oracle who has always been known for its database application and has centered its business around big data buying companies like Sun, Micros, MySQL, and Virtualbox. While Oracle has always competed with Microsoft and IBM lately they have been feeling the pinch losing customers to cloud-based services despite offering their own cloud services. Oracle offers services like Microsoft Azure or Amazon AWS with their latest autonomous database and NoSQL database but the services have not gotten much traction for the company outside of existing users. Many people including myself cannot understand why Oracle can’t get traction in a market they created. Oracle took a big hit when Amazon made the announcement that they plan to move off Oracle completely by 2020. Not too long after that Salesforce made an announcement that they had a long term goal to move off of Oracle. Oracle this week took a hit when Warren Buffett sold off Berkshire’s 2.1 billion dollar stake in the Oracle. Most recently Oracle lost a 10 billion dollar contract to AWS Amazon Web Services from the Pentagon. Microsoft just has landed a huge $1.76 billion cloud computing contract from the U.S. Department of Defense under which it will provide an array of services to several agencies over the next five years. Oracle using purchases, contracts and application compatibility has managed to keep many customers on their platform but I am not sure for how long. Just like IBM they have their existing users and can use acquisitions to get more customers but their core business will not see much growth unless they can get a cloud product that can attract new customers instead just moving over existing ones which is not a...
  • February 25, 2019

    What is Managed WordPress Hosting?

    The term ‘WordPress hosting’ has been thrown around for some time now, but have you ever wondered what WordPress hosting is? Even though it might sound complicated, it’s the process of simplifying your website experience. Below, we cover what managed WordPress hosting is and why it’s something to consider, and what options are available. Let’s say you’re a new business looking to launch your products for sale on a safe, secure platform. You choose WordPress, which is one of the best, then set about making your site look pretty, desirable, and effortless for people to navigate and shop. This process could take hours and, in the meantime, you haven’t even spared a thought for the daily backups, your site’s security, its speed, the scalability, or even what you need to do if your site goes down. You might not see these things, but they are there in the background and can spell the end of your business if any one of them is not taken care of. That’s where managed WordPress hosting comes in. It’s essentially the process of outsourcing the technical aspects of your site, leaving you to focus on making your website the best-looking one around. What’s more, if you have any questions about your site, how it’s running, or how to maintain it, having someone else managing it is like having a permanent form of support there waiting in the wings. The Benefits of Managed WordPress Hosting We covered briefly the positives of having someone manage your WordPress site above, but we’ll include them in more depth here. Speed: The first standout benefit is speed. When you have someone taking over the hosting of your site, you get to enjoy lightning-fast servers that allow significant traffic through to your site. Therefore, if you have an incredible sale...
  • The use of visuals for content in SEO has been a hot topic in digital marketing. The fuss is however called for. The use of images has seen an increase in traffic to many websites. More so, images have been widely used in enhancing brand awareness, engaging audiences and helping them understand a product better. The same emphasis that is being put in using images in content is the same one that is being put on using high-quality images. Well, this must be because images will only breed desirable results if they are quality. By quality images, SEO experts mean the use of images that will move the audiences. It could start by use of an image enhancer to boost its quality before posting and so on. How else do you choose the best image for your design? Choose images that are relevant to your content The audience has to make sense out of your picture at first glance. It is the only way that they will be compelled to see what more you have got for them. The first thing that people will see when they visit your site is the images, they will then proceed to your content. Failure to do so will not make the photos capture the readers’ attention the way it is supposed to. Do not focus too much on stock photos You must be wondering why people are always against stock images. Well, despite the easy access, they might not be the best images to use if you are looking to drive traffic to your website. There are other sites with compelling images that you could use instead. For instance, you can check out Flickr. With that, you will get images that are unique and will help you in setting a solid foundation for...
  • Many military professionals leave the core and wonder what’s next? Is a career in tech something that fascinates you? If so, you will happy to know that there are grants for military veterans to go to school in any field, but there are also some specific to the tech industry. In addition to understand what tech job will suit your knowledge, military veterans should also think about their resume and education when looking to transition into technology jobs. Why Choose a Career in Technology For many in the military, it’s an easy transition from the military space to the tech space. That’s because a lot of the jobs are technical and require deep understanding of networks and security systems. If you did any kind of computer or engineering work in the military, you are well suited for technology-based jobs. In addition, technology work is for the curious mind. It’s always progressing, changing, and evolving. Chances are that you can be apart of a whole new technology or even invent something new yourself just by working in this field. Best Transferable Skills From Military to Tech You probably have a lot of experiences with processes, putting things together, understanding policies, and communicating priorities. The tech industry needs these soft skills. It’s also about the mentality of military veterans who come from an “adapt-and-overcome” world, which is suitable for technology where everything is in constant development. Perseverance and curiosity are key to understanding how to program and become a software engineer. Familiarity with Current Technology The military already teaches you to use a lot of gadgets and gear that weren’t around just a few years ago. For example, you may have learned to use GPS tools, drones, radar equipment, computer programs, cyber security, and other computer applications. All of these tools and...