YouTube Kids, the video app for kids ages 12 and under, will receive a new look through an update available Thursday, as well as features including individual profiles.
Along with customizable profiles, the app for Android and iOS will include a fresh, more kid-friendly look that will adapt depending on the child’s age.
“We’ve heard very clearly that personalization is a key part that makes the app so delightful,” said James Beser, product manager for the YouTube Kids app.
YouTube Kids is a version of YouTube featuring videos specifically for children. Since launching for both iOS and Android platforms in February 2015, users have logged more than 70 billion views within YouTube Kids. The app boasts 11 million weekly active users. Overall, YouTube has more than 1 billion users.
YouTube is being very aggressive with there apps and services they are really doing a great job.