After making it possible to set a timer on the YouTube Kids app, the company has launched a similar feature on its main app.

The YouTube app is getting a time well spent feature that was first launched on its Kids app, as well as two new options designed to limit distracting notifications. The latest updates aim to build on Google’s support of digital well being. Questions remain whether these increasingly popular options to give users more insight and control into their daily habits on mobile devices and the apps will impact marketers.

Users can now set a timer within the main YouTube app to send an alert reminding them to take a break. YouTube has also released two other user options aimed at cutting back the number of distracting notifications they receive from the app.

Marketing Land

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