Owning a website is no surprise today. Almost everyone who supplies a service or sells a product owns a website today. Because having a portfolio always helps to drive more business in this age of digitization. Moreover, web hosting companies are increasingly encouraging us to start our own websites. They are offering such cheap starting packages.
But, maintaining a website is not that easy as it is starting. We have to check a lot of factors clinging around it. The design, customer experience, security, traffic, conversion, contents, and speed.
Among all these major factors security is the most prominent area that we have to heed on. It is not because all other factors all less important. It is because a single security threat can ruin all our efforts and all our dreams into dust.
When talking about website security, an SSL certificate is the foremost option coms upon everyone’s heart. Hence, in his blog, let’s check how an SSL certificate turns our website more secure with HTTPS.
What Is The Difference Between HTTP and HTTPS?
For sharing the information across the network and between two systems was the function of HyperText Transfer Protocol. It was a successful invention to transfer all sort of informations. But later own the inventors found the data that has been transferred through HTTP is missing something important attribute, that is the ‘S’- security.
Later they introduced the ‘S’ into it and made it HTTPS. They developed a protocol that both of the users agreed upon code to encrypt the data. The encryption process randomized the data and turned it into another coding language with strings and symbols. Also, it ensures that only at the user end the data get decoded to the understandable form.
Here an SSL certificate is a document that the computers used to encode the data. It has been weaved of character strings that are the key elements for generating secret codes. Hence the difference between HTTP and HTTPS is the ability to secure data flowing across the network.
What Are The Benefits Of Migrating To HTTPS?
Though security and privacy are the key features of HTTPS, it has several advantages. When a user can see the HTTPS stamp at our address bar, they feel secure, and it begets trusts over our website. Especially for the e-commerce website, growing that trust among the customers is a bit difficult. Even the reputed brands are failing to assure the authenticity and keeping the trust, it would be more harder for the emerging businesses enterprises.
However, SSL certificate has changed all these dilemmas all the way from the digital world. People start to believe the websites with HTTPS. Moreover, Google also takes initiatives to encourage implementing SSL certificates.
Also, the updates that are only availed for those websites with HTTPS enhanced the loading speed and SEO rankings as well. Google’s movement for making SSL certification as a ranking factor was a good incentive for everyone, and it could inspire most of the website owners to move from HTTP to HTTPS.
What Is The Relation Between HTTPS and SEO Ranking?
When there is a slumber across the market, and an apparent reluctance prevailed across the website owners toward the necessity of SSL certificate, Google put forward few strategies to encourage using SSL certification. Hence, the strong relation between SEO and HTTPS was betrothed by Google.
As the adequacy for more secure website arises, SSL certificate was the best possible protocol that can ensure a safe online experience for the user. Also, as a big brand which is very obsessed with user experience, Google took the initiative and recommend using SSL encryption. They offered a variety of protocol for different websites as well.
Not only they set warning messages for users to refrain from stepping into HTTP websites, but also they relegate the ranking of websites without an HTTPS address bar. When all these scenarios come to the live screen, the number of migration from HTTP to HTTPS plummeted up significantly.
How To Choose The Right SSL Certificate To Migrate?
The purpose of websites is diversified for each one. Someone use it for business and some other use it for service. So the degree of security we required is also not the same.
The security needed for the president of a country is different from the security required for a governor. Likewise, according to our website purpose and need, we can select the SSL certification packages. A wide array of SSL certifications are available today on the online market. Extended Validation (EV) SSL, Organization Validation (OV) SSL, Domain validation (DV) SSL, SD SSL, wildcard SSL, Multi-Domain SSL, Unified Communication certificate, etc. are the verities.
If we can spend a few moments for learning what all these variances, we can come up with a decision that which one we need for our website.
So, the reasons for migrating to HTTPS is plenty. Moreover, it is a necessary factor to add in our cart with other tools. The process will be more circuitous as the size of our website. If your website is pretty bulky and has a load to move, it will take some serious amount of time. Also, keep checking the rankings, implementing procedures and practices that need to carried all the way with the migration.
Have a great migration and see you over there- the world of HTTPS.