Technology giant Oracle on Thursday announced the launch of a new holistic, unified cloud-based eClinical solution intended to bring new drugs to the market in a timely manner, while maintaining quality and safety.

The new “Clinical One Platform” will unify clinical development operations and information in a single environment with shared functions and an easy-to-use interface for sites, clinical coordinators and their counterparts.

The holistic, unified cloud solution, is being built from the ground to address the needs of the entire drug development lifecycle — everyone and every process required to get a drug to market.

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Oracle really pushing hard in the cloud market and really advertising hard on places like WSJ and other business places.