We’ve all been there, the infinite scroll. Scrolling around with no idea what to watch. Good news for the indecisive folks in the room, with the new On Now row and Channel Guide on Fire TV, it’s easier than ever to watch Live TV with Amazon Channels is the Prime benefit that lets Prime members subscribe to over 100 channels, with no cable required, no apps to download, and can cancel anytime. Most movies and TV shows included in your subscriptions are available to watch on demand. Some channels also feature Watch Live, which gives you the option to live stream programming on supported devices the same time that it’s broadcast on TV. That means you’ll be able to watch and live tweet Westworld when everyone else is watching.
Its great to see Amazon and Google both competing its great for the consumer like us.