Advertisements

Day: May 24, 2018

  • Oracle has agreed to acquire DataScience for an undisclosed amount. DataScience has developed a suite of machine learning and AI tools to increase the efficiency of data scientist workflows. ORCL has been an active acquirer of technology startups; with a new technology cycle of machine learning and AI, I expect to see more of the same. Seeking Alpha Oracle just like Microsoft is really doubling down on cloud and collaboration.
  • I might be a Microsoft blogger, but like many other people around the world, an iPhone is my go-to mobile device. Sure, I do own a Galaxy S8 as a “side phone” for testing apps and other Microsoft products, but after Build 2018, I’ve been thinking a bit in retrospect. Is Apple’s walled garden causing me (and maybe other Windows 10 users) to consider choosing Android over iPhone, or ditching iPhone completely? Factoid: I actually was once an avid Android user, but I switched to iPhone last year after a disaster involving my phone deleting all my photos from the May 2 Microsoft EDU event. There’s an explainer at the bottom of the post for more on that. On MSFT I really think this article is true if Microsoft would have started doing this 10 years ago they may have captured a large mobile user base on Android.
  • Google demonstrated a jaw-dropping new capability in Google Assistant earlier this month, allowing the Assistant to make calls on your behalf. While Google Duplex generated controversy and discussion around artificial intelligence, Microsoft has been testing similar technology with millions of people in China. At an AI event in London today, Microsoft CEO Satya Nadella showed off the company’s Xiaoice (pronounced “SHAO-ICE”) social chat bot. Microsoft has been testing Xiaoice in China, and Nadella revealed the bot has 500 million “friends” and more than 16 channels for Chinese users to interact with it through WeChat and other popular messaging services. Microsoft has turned Xiaoice, which is Chinese for “little Bing,” into a friendly bot that has convinced some of its users that the bot is a friend or a human being. “Xiaoice has her own TV show, it writes poetry, and it does many interesting things,” reveals Nadella. “It’s a bit of a celebrity.” The Verge Microsoft can grab market share in other countries but I just can’t see them winning a huge market share of AI in the consumer space in the US. Cortana usage has already peaked while Google and Apple continue to show growth.
  • Microsoft has rolled out a new update for Paint 3D on Windows 10 devices. The latest update bumps the app to v4.1805.15037.0 and brings some new features and improvements. You can head below to check out the changelog for the update. MSPowerUser I still cannot get over how crazy people go over the paint app it is a 20-year-old app that people still use.
  • Email marketing is almost as old as the electronic-mail is. And what makes it different from most other online marketing strategies is that it continues to be as effective as it used to be when it first became popular. The heart of your email marketing campaign is the newsletter. A successful campaign revolves around well-written, interesting, elegant, informative, and useful newsletters. If you cannot create a great copy with attractive and relevant content, all other calibrations don’t make much sense. So how do you write a great newsletter? The first step is to choose a powerful, feature-rich, and proven email marketing and marketing automation system. GetResponse is among the most effective systems available there. Whichever platform you use, you will have to follow these tips to create excellent newsletters. 1. Create High Quality Content Content is at the heart of any marketing strategy. GetResponse allows you to create compelling content by choosing from more than 500 professionally-designed, responsive, and SEO-optimized templates. Anyone with basic IT skills can create a stunning newsletter using simple drag-and-drop tools. And if you are an advanced user, the system offers an HTML code editor to develop custom designs and layouts. Content isn’t just about the textual copy. No matter, a compelling copy with the right information and call to action is critical to the success of an email newsletter, images are what help draw attention to that great content. Images can also go a long way in emphasizing the importance of your content. GetResponse offers more than a thousands iStock photos for free. Choose images which are most relevant to your message and make a great impact! Write in Journalism Style: Some of the most effective newsletters are written in news style. Focus on including the 5 W’s and H – Who, What, Where, When,...